Maximize Results

Power Of Competing With Yourself

These days, success breeds knock-offs at a very quick pace. In some product categories, something seen as successful will have a number of knock-off competitors nipping at its heels in only a matter of months. It's also important to understand that all advertising for a particular product also boosts sales of other (often lesser priced) product in the same category. (For example all beer commercials get beer used up quicker, so the person has to buy more beer. For many years, there was no advertising for 'Old Milwaukee'. Its strategy was to be slightly lower in price even to Bud, and to survive just by being there.)

Given these facts, many manufacturers choose to compete with themselves head-on or by covering different price brackets. Essentially, GM's divisions compete with each other a bit, but mostly cover different price brackets.

Sometimes this is done just with labeling changes - same product, different bottles, different names.

Rexall now essentially competes with itself: it has a line of vitamins sold through stores, a different line of nutrition products sold via its own multi-level company, and yet another line for its (dwindling number of) franchised Rexall pharmacies.
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To view all of the profit producing and wealth creation resources go to
www.glazerkennedywebstore.com

Making Big Money In Weird Niche Markets

Typically when I talk about making money online, I tell people to focus on the big, proven money making website ideas like health, wealth and relationships. Those markets are always in demand so it’s easier to make money in those markets.

BUT, every once in a while I come across a story of an entrepreneur who takes an unlikely idea and turns it into a huge money maker.

Here’s one of these examples I just came across…

As you know, gas prices are out of control right now. It’s a super hot topic that is on the news pretty much everyday. Most people sit around and complain about it because they think there is nothing they can do.

Here is one guy who is not complaining one bit!

Basically this guy found a way to run a car using WATER. It sounds crazy to me, but after watching the video on the middle of this page, it’s pretty impressive.

He says in the video that his car was about to drive about 100 miles or so on 4 OUNCES of water.

I’m not trying to start an argument over whether or not you can run your can on water or not. I don’t know anything about cars or how they work and I don’t see myself converting my car into a water burning machine anytime soon.

But it’s a great lesson of taking a huge problem in the world and coming up with a possible solution to the problem.

I’m sure this guy will make millions if not BILLIONS of dollars if this thing actually works.

Anytime it feels like everything is going wrong, the economy is crashing and the sky is falling, a few smart people always find a way to capitalize on the situation and become wealthy…

I wonder what other kinds of solutions we can come up with like this guy just did?

The Power Of Hyper-Productive Markets

The "smart job" of the marketing oriented entrepreneur is identifying the little, hyper-productive markets within his main market. This requires alert observation of trends, careful analysis of your own customers, and constant testing.

For example, we all know that "golfers" is a rabid, responsive market. But what about women golfers vs. golfers over the age of 65 vs. novice golfers vs. married golfers vs. single golfers vs. golfers in big cities vs. golfers in small towns, etc., etc. - somewhere in there, there may be one segment of the market that responds at a high multiple of the entire market.

In my days of marketing to chiropractors and dentists, for example, we found that Canadians were most responsive, Californians next most responsive, then those in secondary markets throughout the midwest, then Floridians. This information affected where we put seminars, how often we returned to different areas, and where we did direct-mail. After the first year, we were able to strike a number of states and never mail into them.
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To view all of the profit producing and wealth creation resources go to
www.glazerkennedywebstore.com

The Power Of Hyper-Productive Markets

The "smart job" of the marketing oriented entrepreneur is identifying the little, hyper-productive markets within his main market. This requires alert observation of trends, careful analysis of your own customers, and constant testing.

For example, we all know that "golfers" is a rabid, responsive market. But what about women golfers vs. golfers over the age of 65 vs. novice golfers vs. married golfers vs. single golfers vs. golfers in big cities vs. golfers in small towns, etc., etc. - somewhere in there, there may be one segment of the market that responds at a high multiple of the entire market.

In my days of marketing to chiropractors and dentists, for example, we found that Canadians were most responsive, Californians next most responsive, then those in secondary markets throughout the midwest, then Floridians. This information affected where we put seminars, how often we returned to different areas, and where we did direct-mail. After the first year, we were able to strike a number of states and never mail into them.
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To view all of the profit producing and wealth creation resources go to
www.glazerkennedywebstore.com

Website Flipping Business Model Explained

Most of your know by now that my main business model is in buying and selling websites.

But what most people don’t know is HOW this business works or why I strongly believe it’s the most profitable internet business you can ever run.

Well, one thing I’ve learned to be successful in business is to take what’s already working in a different industry and apply those same principles to a new industry.

Basically what I did was model the real estate investing industry for the internet. I guess you could call it “virtual real estate investing”. Only, rather than buying hundred thousand dollar homes or apartment complexes, I buy “fixer upper” websites and make a lot more profit per deal.

Watch this video to see how I restructured the real estate investing model into a strong and viable internet business.

The main difference between my virtual real estate investing business vs offline real estate investing is the cost to get started and the minimal risk.

The way I run my business, you can literally buy websites for as little as $400, compared to buying homes for $150,000. You can even build the websites yourself for virtually nothing besides an $8 domain name and $8 for web hosting.

Last I checked, you can’t build a home yourself, especially for $16

It really is as simple as that!

The more complicated something is, the less likely it will work, so I keep everything I do as simple as possible.

If you want to learn more, you can signup to watch more free videos like this one on this page.

Buy the Blogging Experiment Theme for Only $75!

Create a Sales Breakthrough: Find A New Means Of Distribution

QVC, HSN and/or infomercials have provided enormous opportunity for many companies previously distributing their products by more conventional means. Bill McGowan took MCI into multi-level marketing via Amway.

Ask yourself:

How else could my product(s)/service(s) be sold or sold
for me?
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To view all of the profit producing and wealth creation resources go to
www.glazerkennedywebstore.com

Create a Sales Breakthrough: Find A New Means Of Distribution

QVC, HSN and/or infomercials have provided enormous opportunity for many companies previously distributing their products by more conventional means. Bill McGowan took MCI into multi-level marketing via Amway.

Ask yourself:

How else could my product(s)/service(s) be sold or sold
for me?
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To view all of the profit producing and wealth creation resources go to
www.glazerkennedywebstore.com